Vodafone India, one of India’s leading telecom operator, announced the launch of India’s most affordable Blackberry Internet services – Go BBM at just Rs 129 per month for its prepaid and postpaid mobile customers using BlackBerry smartphones, across all telecom circles in India. Vodafone is offering at a monthly charge of Rs 129 Unlimited BlackBerry Messenger service and 300 Local and National SMS free every month under the BBM 129 Plan. The service has been currently launched in Mumbai telecom circle and its accepted to go pan India in the coming weeks.
Kumar Ramanathan, chief marketing officer, Vodafone India said, “At Vodafone we consistently strive to come up with innovative products and services that not only offers convenience but also value to our esteemed customers. Our Go BBM plan aims to extend the BBM service to our customers across segments at affordable prices. BBM is a powerful and popular service used by a significant segment of our customers to stay connected and we are confident that this service will gain further popularity with this new plan.”
Sunil Dutt, Managing Director, Research in Motion India, said, “We are pleased to work with Vodafone to offer the rich communications features and unique user experience of BBM in an affordable service plan to BlackBerry customers in India. Go BBM service plan from Vodafone is an attractive offering that will enable more users to choose and enjoy BlackBerry smartphones and service as per their preferences.“
With the new Go BBM service offer, Vodafone try to attract the younger and business customers who wish to stay connected with their loved ones all the time. BBM or Blackberry Messenger is an Instant Messaging service which allows BlackBerry users to send and receive short messages and attachments instantly to another BlackBerry users, wherever they are – in the country or outside. To activate this plan Vodafone customers need to SMS ACT BBM129 to 111 or call Vodafone Customer Care from their mobile phone.
With this unlimited offering from Vodafone, BlackBerry makers RIM will get a much-needed boost in its service in the country. What do you think about this new affordable BBM plans from Vodafone? Do comment your views.