Reliance and Facebook today announced the launch of a new Facebook mobile app exclusively available for Reliance subscribers in India for a 3 month period. The new Facebook app for Java-powered feature phones will be made available for most of the popular handset models in India.

Reliance customers who are also Facebook users can now stay connected on their mobile phones without having to upgrade to a smartphone. Reliance will be the first and only operator in India to offer this app. Reliance is providing a special promotional offer where all users can enjoy this app free for three months without incurring any data charges.[1]

The Facebook app provides a ‘smartphone like’ experience on feature phones. It brings most of the popular features and user experience already deployed on Facebook mobile app for smartphones to, and is optimized for speed and performance on the Reliance Communications network. It includes several new and unique features that enable people to stay connected through Facebook including:

  1. Viewing photos from your mobile phone
  2. Synchronizing your local address book contacts with your Facebook friends
  3. Facebook login to third party services within the app, such as news, sports, games, and weather

The new Facebook app is optimized to use as little data as possible while still providing a great user experience thus making it much cheaper for regular users. The app will be available for Reliance Communications customers to download without incurring any data charges from RWorld on their Reliance phones by typing – http://wap.rworld.co.in.