The quick delivery service that you have experienced while ordering a product from Flipkart is coming near you as a full-fledged couriers service.

Flipkart’s logistics arm Ekart has launched a consumer-centric courier service – Ekart Courier with an aim to streamline the too fragmented courier market in India.

Customers can use the Ekart Courier service just like any other courier services operating in India including Bluedart, Fedex, and DTCD. Ekart Courier can deliver products across 3800+ pin codes with pick-ups available in eight cities by June 2016.

Ekart Courier - Flipkart’s logistics arm launches Smart Courier Service

When compared to other local courier services, Ekart Courier can offer much more reliable service. Users can drop a pin for both pick-up and delivery addresses on a map provided by Flipkart mapping platform, coupled with RFID (radio frequency identification) and global positioning system (GPS) for real-time tracking of the courier’s journey.

This will help to solve one of the biggest issues in courier services including pin code & address mismatches and misrouting of couriers. Ekart Courier can bring more reliable service with its enhanced tracking facility.

Consumers have experience of our service through our e-commerce deliveries and value reliability, convenience and speed that we bring in. Ekart courier is an extension of this reassurance,” said Amitesh Jha Flipkart vice-president .

Customers can book a courier on Ekart, 24×7 through mobile or website and can get additional services like slotted doorstep pick-up, free packaging of the products, transparent pricing, and reliable delivery time.