Betting more on Indian movies, Amazon Prime Video the video on demand service from Amazon India has signed an exclusive deal with Bollywood mega star Salman Khan. The deal will bring all current and future movies releases of Salman Khan exclusively on Amazon Prime Video.
With the deal in hand, Amazon Prime Video will have the exclusive rights to premiere Salman Khan movies right after the theatrical release. The movies will now stream first on Amazon Prime Video before getting aired on DTH, television channels or any other form of distribution. There will be two months exclusive window for Amazon Prime Video before the movies get distributed through other channels.
If you are Amazon Prime customer, then you will be the first to enjoy Salman Khan movies after theatrical release. Apart from the new releases, you will also get to enjoy existing hit movies of Salman Khan. This includes the recently released Tubelight, Bajrangi Bhaijaan, Kick, Jai Ho and Hero.
“Salman is a huge star with a massive global fan following. This exclusive worldwide Prime Video streaming deal with him is one of the biggest star deals to have ever been done in the world,” said James Farrell, head of content, Prime Video, Asia Pacific. “India is a top priority market for Amazon and we believe that the love India has for films, the passion, the energy and the talent of India needs to be on a worldwide stage for global audiences to see,” he added.
“This is another big step to change the way how Indian customers consume entertainment with Salman’s movies coming first to Prime Video customers, before their television broadcast,” said Nitesh Kripalani, country head, Amazon Video India.
Those who are new to Amazon Prime Video, it’s a video streaming/ video-on-demand service from Amazon India. It’s part of Amazon Prime membership [link] which currently under a promotional offer cost just Rs 499 per year. Amazon Prime Video offers access to the latest and exclusive Bollywood movies, Hollywood movies and Indian regional films. This includes movies from Hindi, English, Tamil, Telugu, Marathi and Bengali languages. You can also get access to latest US and Indian TV shows, kids’ shows and award winning Amazon originals.